THE ROLE IN THE PROJECT
What we build with Photoshop.
Photoshop helps us to correct and combine images. We keep an editable structure so that a campaign can be adapted without rebuilding the entire material.
How we implement it.
- 01
We are preparing the sources
We choose images with suitable resolution and rights. We correct exposure, color and framing.
- 02
We build the composition
We work with layers, masks and smart objects. We integrate product, background and text with consistent lighting and proportions.
- 03
We deliver the variants
We adapt the layout to the campaign formats. We check sharpness on the phone and export images with a good quality-to-size ratio.
Example of a practical result
An editable product visual and optimized variants for a banner and post ad.
