THE ROLE IN THE PROJECT
What we build with After Effects.
After Effects is the tool for motion design and compositing. We work with short, purposeful strokes that emphasize the message and preserve legibility.
How we implement it.
- 01
We prepare the composition
We establish aspect ratio, duration and safety zones. We organize texts, shapes and resources on layers.
- 02
We build the movement
We animate position, scale and opacity with keyframes. We adjust velocity curves for natural entrances, exits and transitions.
- 03
We export for destination
We check the rhythm and readability at the final size. We export video or a format compatible with your chosen web integration.
Example of a practical result
A short title or product animation with controlled transitions and final campaign-ready file.